Sure, sure! Eggs, bacon and pancakes are easy. Who doesn’t love breakfast— it’ll be a no brainer to sell. You’ll only have to run your business in the morning and make it home in time to pick your kids up from school— so what could go wrong? For starters, the average breakfast is $10 per person and every seat drains an hour from your revenue earning hours. It’s just not cutting it and you need more!
(Option a) You need volume through the door: to attract tweens and their study buddies, Ms-to-Mrs and her bachelorettes party of 16, grandma Sue and papa Charlie, ohh— and don’t forget Steve in his gator shoes who has to get back to his office for his 12:45 call to China. They all have spending power, big or small, so you want to reach them all. Take this course and see how TMA went from #breakfastgoals to three-sets of staff for breakfast, lunch and dinner to after hours.
(Option b) You need to move beyond your niche—to open yourself up to another market of goods, in this case lunch and dinner/social hour/nightlife, but in other industries like nightlife, maybe you want to ride the wave of the up-and-coming music industry (in SD, it was trap, then edm for a few years, now Latin, r&b….) Collaboration is most key (trying new menus that were proven successful, taking on established promotions teams, bringing in specialized outside promoters). Take this course and see how TMA went from #breakfastgoals to three-sets of staff for breakfast, lunch and dinner to after hours.